第一章 单元测试

1、 问题:Surveys can take many forms but are most common as , either written or online.( )
选项:
A:a sample
B:a solution
C:a questionnaire
D:a collection of websites
答案: 【
a questionnaire

2、 问题:In the survey, you get what you want to learn from . ( )
选项:
A:interviewing people in public places
B:administering your questionnaire
C:making comparisons
D:collecting data online
答案: 【
administering your questionnaire

3、 问题:Online surveys can be accessed from any electronic devices, including computers, smartphones, and slide projectors.( )
选项:
A:对
B:错
答案: 【

4、 问题:It’s important to be at every stage from your initial idea to final data analysis.( )
选项:
A:thorough
B:cautious
C:responsible
D:open-minded
答案: 【
thorough

5、 问题:A Likert scale consists of a statement or a question, followed by a series of answer statements. ( )
选项:
A:one or three
B:three or five
C:five or seven
D:seven or nine
答案: 【
five or seven

6、 问题:questions are most reliable, but they also lead to respondent fatigue faster, so you should limit their number. ( )
选项:
A:Multiple choice
B:Dichotomous
C:Open-ended and close-ended
D:Text-entry/open-ended
答案: 【
Text-entry/open-ended

7、 问题:A good survey is only as good as its design.( )
选项:
A:对
B:错
答案: 【

8、 问题:A Likert scale is a rating scale used to measure opinions, latitudes, or behaviors.( )
选项:
A:对
B:错
答案: 【

9、 问题:To ensure an expected response rate of the respondents, you can try the following tips except for .( )
选项:
A:using incentives to encourage participation
B:designing a special poster or a captivating cover of the questionnaire
C:sending reminders to potential respondents
D:copying some of the responses to push the response rate
答案: 【
copying some of the responses to push the response rate

第二章 单元测试

1、 问题:There are various occasions on which a research summary is required, such as ( ).( ).
选项:
A:Conference presentation
B:Journal submission
C:Funding application
D:Literature review writing
答案: 【
Conference presentation
Journal submission
Funding application
Literature review writing

2、 问题:To give a clear picture of the state of knowledge on the subject in question, a good literature review doesn’t just summarize sources—it also does other jobs such as ( ).( )。
选项:
A:analyze
B:synthesize
C:argue
D:evaluate
答案: 【
analyze
synthesize
evaluate

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